• Produce analytics to drive decision making.
  • Monitor productivity of all field resources.
  • Monitor sales performance of each outlet and SKU.
  • Track competitor promotions within the category.


  • Productivity increase by 32% on the orders placed in a duration of one month as a result of successful calls.
  • Increase of 40% in sales calls by in ground sales team.
  • Increases sales as a result of field force and outlet monitoring.
  • Customer retention as a result of market intelligence obtained on competitor activities which enables the team stay ahead of competition.

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